For Águas de Ipanema, sustainability is not just a trend, but a commitment that is intrinsic to our DNA. As a genuinely Rio de Janeiro brand, we embrace the responsibility of caring for the environment and our community, reflecting this in every stage of our production process.

Conscious Practices:

We are committed to reducing our environmental impact. Our products are free of silicones, petrolatum and microplastics. In addition, we invest in replanting, recycling and support for the local community, promoting a sustainable and responsible consumption cycle.

Beware of the Oceans:

Our sea turtle mascot symbolizes our deep commitment to ocean conservation. We understand the importance of protecting marine life and coastal ecosystems, which is why our formulas are designed to be safe for both skin and the environment. We actively participate in beach cleanups and sea turtle conservation programs, working to ensure that future generations can enjoy the beauty and biodiversity of our seas.

Sustainable Packaging:

To reinforce our commitment to sustainability, we use seed paper in our packaging and marketing materials. This special paper can be planted after use, transforming into beautiful plants that help preserve the environment. In this way, we not only reduce waste, but also encourage the cultivation of new life, closing a sustainable cycle that begins and ends with nature.
Our packaging is designed to be reused in our customers’ daily lives. Whether as brush holders, pencil holders or for other purposes, our cartridges are designed to have a long useful life. In addition, we are proud to have the “Eu Reciclo” seal, which certifies our commitment to recycling and sustainability.

Conscious Beauty:

We believe that true beauty lies in balancing personal care with respect for the environment. At Águas de Ipanema, every choice is designed to promote well-being, both for you and for nature. We invite you to be part of this journey, where each gesture of self-care reflects a commitment to a greener and more conscious future.
Find out more about our initiatives and how you can contribute to a better world with Águas de Ipanema. Together, we create life through beauty!